May 2013
7 posts
Things Kid Say Film
A little while ago we beat 4 agencies to win the pitch for a project to get people talking about Windows Phone. Well, it went LIVE yesterday!
Looks like a few folks are picking up on it and I am sure its going to get a few talking.
http://www.marketingmagazine.co.uk/article/1183003/parents-face-awkward-questions-windows-phone-film
Creativity equals effective
Good agencies and good clients no longer have to choose to be “creative” or “effective”. Interesting POV and very true - from Donald Gunn - founder of The Gunn Report. Couldn’t agree more Mr Gunn.
10 Shocking But True online display stats.
You are more likely to complete NAVY SEAL training than click a banner ad. (Source: Solve Media)
Only 8% of internet users account for 85% of clicks on display ads (and some of them aren’t even humans!). (Source: comScore)
You are more likely to get a full house while playing poker than click on a banner ad. (Source: Solve Media)
The average person is served over 1,700 banner ads per...
WatchForgot how much I liked this idea. Another idea could be coming up in the near future - fingers crossed.
Our little trophy from the IAB Creative Showcase...
Thanks IAB.
http://www.creativeshowcase.net/campaigns/liquid-pixels
A Look Inside the Social Media Industry for the...
The data speaks for itself.
Earlier this year, we helped Marketing create a social media exam to put marketers and agencies to the test.
This infographic pulls out some of the headline findings from the 2,300 marketers and agencies who took part in our social media exam.
Check out Marketing’s take:
http://www.marketingmagazine.co.uk/article/1181511/social-media-account-hacked
Thanks Creative Review Annual
Great to have work selected to be in the CR Annual.
Big honour for a new agency. Boom!
March 2013
4 posts
LOOKING TO SXSW FOR INNOVATION MAYBE ITS TIME YOU...
#SXSW. Robots. Rockets. Spider Goats, 3D printing, Glasses…all the crazy innovation circus of SXSW is over for another year and people are buzzing around and talking about all the mad stuff that they have seen.
But while we’re looking West I think you need to start to turnaround and look East and elsewhere?
I am currently over in Asia and its dam hot but its got me thinking about all this tech...
Heard it through the great Vine?: Rubber Republic,...
Talking about Vine on The Drum with some other agency folks.http://thedrum.com/bDm#.UTTRYClICnU.tumblr
WatchFootball 0 Creativity 1 - Sorry football! Looks like I still has a star creative in the team as the pro teams have no vision.
WatchLovely short documentary that tells the story of Surfers Against Sewage. The film follows those involved with the charity, their passion for surfing, and the campaign for a better coastal environment. Well done Carlos @ London Sessions Productions
February 2013
8 posts
Ben's One Last Chance - a creative goes astray to... →
“…his speed, vision and control is frightening” Lionel Messi
“I don’t know where he came from, but I think he’s the greatest ever footballer” Cristiano Ronaldo
“I can only thank the football Gods for bringing us da Costa” Robin Van Persie
“errrm.. He’s…. Ermmm. Brilliant … Errmmm” Wayne Rooney
“da Costa is the real deal” David Dickinson
Ben da Costa (one of the...
Giving my views on digital for B&T Magazine...
Me rabbiting on like a mad-man (the insane type not the TV show type) about agency models changing towards “NEW DIGITAL” for the down under trade press.
LINK:
http://www.bandt.com.au/news/innovation/new-digital-excitement-builds-in-london
Little Black Book interviewed me about Samsung... →
LBB’s Addison Capper spoke to me recently to delve a little deeper into the campaign and to see whether me as a proud Aussie could swallow my pride and admit defeat to the German capital - as the most photogenic capital in the world.
Hiring creative talent for the “New Digital” world...
Last year was a big year for us at Jam - we managed to get very lucky and win a shed load of new work with a small but passionate team against agencies twice, sometimes three or four times our size.
So now I am looking ahead and starting to think about finding the right people who have what I like to call “New Digital” skills and attitude. Over the years (yes, I am an old git) I’ve run a...
Too many social media campaigns are small-scale,...
Really?? No Shit!
Interesting read in brandrepublic.com about marketers needing to apply the same seriousness to planning, budgeting and measuring campaigns with a social media element as they do to more traditional campaigns.
http://www.brandrepublic.com/news/1168435/too-social-media-campaigns-small-scale-short-term-lack-proof-effectiveness/
HEY SHOPPERS! THE RETAIL LANDSCAPE IS A...
Faye Higgins reviews Transform’s Multi-Channel Retailer dinner, picking out the 10 Multi-Channel Trends to expect in 2013.
Interesting stuff. Worth a read to get ahead of the curve.
http://www.theenginegroup.com/opinions/brand-data-digital-mobile/multi-channel-conundrum
GRRRR!! RUGBY FANS. ENGINE'S NEW RBS 6 NATIONS...
Our award-winning RBS 6 Nations Live Challenge is back again for another another year, this time with new features, new in-built contest elements and other cool stuff.
The app which got 100,000+ downloads without any paid media and more blog coverage than fans at Twicks is back bigger and better. Designed to be played while fans watch the RBS 6 Nations on TV, the app challenges fans to predict...
January 2013
11 posts
1 tag
NIGELLA'S SEXY 'FROME' RED DRESS GOES MASSIVE WITH...
A small Somerset shop in lovely Frome (..a beautiful little town 20 minutes drive from Bath for those of you who don’t know there’s life outside the M25..yes.. zone fucking 4 million! ) has found itself in the international spotlight thanks to Nigella Lawson and her Tweet power.
The celebrity chef recently appeared on some new shit cookery show in the United States called...
DOWNLOADING GOING UP
The web is shifting rapidly in the UK and other parts of the world. Changing in a new way that has the potential to go bigger with video.
If you look at some of the stats from the US the average fixed-line user now downloads more than 50Gb per month, up 20 Gb from just six months ago - that’s a 66% increase. Real time entertainment in the states now accounts for around 65% of peak time...
SO WHO'S SOCIAL IN LUXURY BRANDS IN CHINA?
China’s most social luxury brands and how they are selling the western bling in the east via different networks: http://www.resonancechina.com/2013/01/29/social-media-landscape-for-luxury-brands-in-china/?utm_source=twitterfeed&utm_medium=linkedin&utm_campaign=Feed%3A+resonancechina+%28Resonance+China+Social+Media%29
MILKING CATS? WTF
I just got off a call with someone and used that well known saying “as slow as milking a cat”. WTF?
Fuck - I don’t know how long it takes to milk a cat? Do different breeds have different milk delivery speeds?
Where the fuck in the first place did this mad saying come from? Maybe someone sat down and preformed a speed test on a variety of animals and found cats a most unproductive milk...
STORYTELLING GETS CREEPY
A creepy exercise in Storytelling using Social Media - Ah ha!
http://t.co/Uf7blooo Case Study from dogoo
LEGO BLIND SIGN →
Lego doing good. Good stuff.
DROGA 5 - Fucking does it again!
Droga5 named a 2012 A-List Agency by @adage and @creativitymag http://t.co/2XHTvr0e http://t.co/tlTcBigr
JamLab on tour in Berlin
Jammers are in Berlin for Samsung’s #lifesaphoto Event http://t.co/d3OL0wKy” Sharing the going ons via Tumblr - needs a title guys - come on?
Berlin event time
@chrisdeabreu and team in Berlin. Our event happening in Berlin #lifesaphoto http://t.co/jxhmhR8W
December 2012
8 posts
A "small" demonstration for Windows 8
Is Windows 8 really that simple? Watch this film and see for yourself:
http://www.youtube.com/watch?v=_ODFvy1mjoY
No big stint. No big budget. Just a simple little idea.
Great or muito bom!
Samsung is Top Overall Cellphone Brand
It’s good to think we played a part.
Well done JAMmers; Samsung is the new overall global leader in cellphones:
http://t.co/QBibr25b”
Big up from Marketing in the Agency of the Year...
Thanks for the write up Marketing Magazine.
Great to be up with the likes of Digital greats like LBi, AKQA, RGA, WorkClub and Glue.
We came Runners-up and I think that’s a great achievement for the team and all the folks at Jam. To think only a year ago we had half the amount of folks as we do today and had just started the journey to become a new digital player.
Guess we are the new...
Microsoft film on Ibelieveinadv.com blog
Isn’t it great when you stumble across stuff and go “hey, thats our stuff”!
Found this post below on a blog called Ibelieveinadv.com - a blog thats in adage’s power 150.
Cheers guys.
Windows 8: Fast And Fun http://www.ibelieveinadv.com/2012/11/microsoft-windows-8-fast-and-fun/
Apps can be more useful than you first think.
Very interesting read via @FastCompany: A Mapping App For The Blind Talks You Through The Neighborhood http://t.co/WUdaOO06
So Marmite
Love it? Hate it? Whatever your taste - Express yourself in a photo booth bus stop and then get your face beamed all over London street: http://t.co/Yhc5PiNp
2 tags
Red Stripe - this shop is rocking
The nicest bit of experiential activity seen this week belongs to Red Stripe. The lager brand (and sponsor of the Jamaican bobsled team) gave the go-ahead to transform an unassuming corner shop in Dalston (where else?) into a musical experience every time someone picks up a can of the product. Watch the video here: http://youtu.be/GJ-RIbBFQAk And discover how it was made:...
Samsung Galaxy Note 2 Liquid Pixel: Interview
Thanks Basil Kronfli for the write up on Knowyourmobile.com. I hope viewers can spot you at 1.42.
http://www.knowyourmobile.com/features/1708290/samsung_galaxy_note_2_liquid_pixel_interview.html
November 2012
6 posts
SlashGear gives our new Samsung work a shoutout
http://www.slashgear.com/galaxy-note-ii-glows-powerful-in-massive-water-art-project-27258477/
5 tags
Campaign gives Liquid Pixels some press
Thanks Campaign for giving the new work for Samsung some PR. Merci.
http://www.campaignlive.co.uk/news/1161576/samsung-targets-creative-technologists-latest-campaign/
6 tags
5 tags
6 tags
"Life´s a photo. Take it" Samsung Galaxy Camera...
SMILE our new Samsung Galaxy Camera work is LIVE: http://t.co/s3LIKsCS
Samsung is about to launch worldwide its new Samsung Galaxy Camera, a hibrid between a digital camera and a smart phone. In order to do this, they have created a campaign called “Life´s a photo. Take it” and invited 32 photographer from 8 cities to compete and prove that their city is the most photogenic in the...
5 tags
Thanks for the "Digital Agency of the Year...
Thanks for all the emails congratulating us on the “Digital Agency of the Year Shortlist” - appreciated. http://t.co/EDrnLwqo
