Creativity for good. Help shape a young creative team’s idea to get out this great work to help out and raise some much needed money for the Philippines. Well done team.
Got a bit of press in Campaign and other places on my views on Social Media and Social Media Week.
Another big win for Life’s a Photo. Think we have won about 12 awards from Ad Week’s Mobile Campaign of the Year to this recent DADI.
Good stuff. Nice also to see Tumblr (http://samsungcamera.tumblr.com/latest) & instagram using it as Case Studies.
Forgot to put this up as things have been crazy.
Meet Grandma Mary in the second instalment of our Companion Stories video series. 77 years old and still playing blues guitar, she’s entertaining her family and bringing joy to millions online.
Enjoy her remarkable story and hear how her music has brought her family together - showing her grandchildren that they are never too old to follow their dreams.
Great to have helped Tesco Mobile launch the year’s most-buzzed about social media project - #nojoke.
The work has been covered in a number of publications, including:
BuzzFeed, Tesco Mobile’s Twitter Account is Sassy as Hell
Fast Company, This is How to do Corporate Tweets Customers Actually Love
PSFK, Tesco’s Snarky Tweets Hit Back at Customer Complaints
Adweek, Is This the World’s Chattiest, Cattiest Corporate Twitter Account?
Adweek, Why Tesco Mobile’s Hilarious Twitter Feed Is Actually No Joke
Business Insider, How Tesco Mobile’s Twitter Account Is Conquering The Trolls
The Drum, Tesco Mobile looks to prove it’s #nojoke on Twitter
Digital is dead. At least, that was the view of P&G’s Global Brand Officer Marc Pritchard, who proclaimed as much during a recent talk at Dmexco. An interesting and provocative statement to make to an audience full of digital folk from emerging markets, I’m sure you’ll agree.